Content is all about quality! If you manage to produce greater quantity without affecting the level of quality, then good for you! However, there is another aspect you mustn’t neglect: content marketing. Without it, the quality and quantity of content you publish doesn’t really matter.
The main question for every blogger, website owner, and marketer is: “how can I create awesome content, publish it at the right time, and get the attention of as many readers as possible?” Let’s see if we can come up with the simplest answer: you have to use the right tools.
Content marketing doesn’t start after you write the posts; you have to think about the promotion before you even start considering topic ideas. In the continuation, you’ll find a list of 12 efficient content marketing tools that will make your work easier.
Before you can promote content effectively, you have to make sure you’re better than the competition. With this tool, you can analyze the content and performance of any website. You can be inspired by the posts that achieved the greatest popularity on social media.
Quora gives you access to some really interesting questions your target audience has, as well as to answers by experts. If you’re looking for topics that would perform well upon publication, this is the place where you can discover them.
So you discovered the perfect topic for your next post, but it’s outside your comfort zone and you don’t have what it takes to cover it? You can collaborate with a professional writer from the specific niche to write great content. In addition to writing assistance, Assignment Masters also offers editing services that will get your posts ready for promotion in no time.
Paying for images is something that all bloggers and website owners would like to avoid, so this project will certainly make you happy. Once you subscribe, you’ll start receiving emails with links to the new collections of high-resolution lifestyle photos that you can feature for free.
Is your headline intellectual, spiritual, empathetic, or nothing at all? It’s very important to get the headline right, since it’s the aspect of your post that attract the most attention and helps you promote the content as effectively as possible. With this Headline Analyzer, you’ll get a score for the emotional marketing value of your headline.
The tool enables you to run A/B tests of the headlines – you provide few alternative titles for the post, and the tool shows them to different groups of visitors. Then, you get a report that shows you which headline gave the best performance.
It’s great when you find the perfect photo for free, but it’s even more awesome when you create unique visual content to accompany your posts. Photoshop is the first option that comes to mind when you think of photo manipulation, but guess what: GIMP can do the same things for free.
Twitter is one of the most important content marketing tools you can use for free. This tool enables you to take fractions of your blog posts and share them as tweets. The best part is that your readers can do the same. When you create tweetable content, you will notice how the number of visits at your blog/websites is getting greater by the day.
If you want to deliver exactly what your audience needs, you have to listen. Filament will inform you about the visitors’ behavior and sharing at your site, as well as about its traffic patterns. Then, you’ll get automatic tips on how to improve the effect your content achieves. That’s what marketing is all about.
Your content will achieve maximum impact only if you promote it at the right time. You have to follow the social media habits of your audience, and then you should serve your new posts during traffic peaks. With Buffer, you can schedule the publication of your social media posts at the right time.
Email marketing is more important than you think. If someone appreciates your posts so much that he subscribes to get email updates, you have to make the messages perfect! MailChimp is a pretty simple tool that enables you to create beautiful emails and send them to your list of contacts.
You have to think about the rank your posts achieve on Google search, since that’s how many people can locate them. Among all different SEO tools you can locate online, Google Webmaster is untouchable. You can easily discover how you rank in the results for certain keywords, and then you can develop a link-building strategy that will help you achieve better results.
Content marketing is more complex than it initially seems. You can’t limit yourself to links posted on Facebook and Twitter; you have to develop an effective strategy that will get more audience at your site. The above-listed tools will support you on the mission.